Launch and Learn: Managing Expectations


Your launch may take you twice as long and cost double the pennies, and that's the best case scenario. The bottom line is that it's tough to deliver when and what you intend to. Schedules are shifted, budgets are rebalanced and the original scope is tweaked, prodded and pivoted. However, you are in good company - even our favorite fruit company recently delayed their phone shipments.


To keep things on track, we recommend BaseCamp, or if you'd like a tool with free access, DeskAway. Both are cloud-based solutions that you can use immediately. Allocate tasks to your whole team, check on the status in real time and keep track of a lot more. These are all baby steps to delivering on your launch date.

Hope you achieve all your goals this year!

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